… but this one, unlike the rest, might actually make financial sense: it uses existing infrastructure, it probably has a low capital requirement (as the firm presumably already owns the kayaks) and it seems to offer the prospect of extra income, without much extra cost, in the off-season, with low fixed costs. Furthermore, it covers the more scenic parts of the city: the Park Canal is not, alas, one of them when seen from water level, because the banks are so high you can see nothing else.
The Limerick Post covered the venture here.
Irish waterways history 